Logo
Log in
Subscribe
Oliver Buchannon
Ian Clark

I’m Ian, and at Ink & Iron, I believe real strength is built not only in the gym, but when pen meets paper. I work with fitness brands and creators who are dedicated to empowering others and building genuine connections. My mission is simple: to help you shine the spotlight on your unique story and craft messaging that drives daily action while fostering lasting relationships. Ink & Iron is all about helping you showcase powerful, authentic visuals through words that resonate deeply with your audience—motivating them to take action, trust your expertise, and crush their fitness goals. I’m here to convert that passion and dedication into words that inspire, sell, and build your legacy.

Headline Writing: The Sprint Intervals of Copywriting

Mar 30, 2025

•

3 min read

Headline Writing: The Sprint Intervals of Copywriting

Powerful Techniques to Make Your Copy Fit and Your Readers Click

Ian Clark
Ian Clark

Fitness

+3

The Mental Reps: How Writing is Just Like Training

Mar 26, 2025

•

4 min read

The Mental Reps: How Writing is Just Like Training

Why Consistency Beats Motivation – In Writing & Fitness

Ian Clark
Ian Clark

Fitness

+3

The 80/20 Rule: How to Win at Fitness and Copywriting

Mar 23, 2025

•

3 min read

The 80/20 Rule: How to Win at Fitness and Copywriting

Focus on the Few Things That Actually Matter (And Ditch Everything Else)

Ian Clark
Ian Clark

Fitness

+3

What Lifting Taught Me About Writing

Mar 19, 2025

•

3 min read

What Lifting Taught Me About Writing

Three workout principles that will strengthen your writing muscles and transform your content game

Ian Clark
Ian Clark

Fitness Business

+4

Why Most Fitness Marketing Fails

Mar 16, 2025

•

4 min read

Why Most Fitness Marketing Fails

The Hard Truth About Your Messaging That's Costing You Clients

Ian Clark
Ian Clark
Balance was the First Lie You Accepted As Truth

Mar 12, 2025

•

3 min read

Balance was the First Lie You Accepted As Truth

Stop Balancing, Start Building: The Truth About Success You Don't Want to Hear

Ian Clark
Ian Clark
How Fitness Helped Me Build the Confidence to Put My Words Out There

Mar 9, 2025

•

5 min read

How Fitness Helped Me Build the Confidence to Put My Words Out There

Ian Clark
Ian Clark
The Discipline of Writing & Lifting: Why Success in One Leads to Success in the Other

Mar 5, 2025

•

4 min read

The Discipline of Writing & Lifting: Why Success in One Leads to Success in the Other

Mastering Self-Control in the Gym and at Your Desk

Ian Clark
Ian Clark
Why I Started Ink & Iron: Writing, Fitness, and the Strength to Build Both

Mar 1, 2025

•

2 min read

Why I Started Ink & Iron: Writing, Fitness, and the Strength to Build Both

How the discipline of writing and fitness shaped my mindset, built resilience, and forged a path to growth—in and out of the gym.

Ian Clark
Ian Clark

Ink & Iron

All things fitness, writing and freelance.

© 2026 Ink & Iron.
Report abusePrivacy policyTerms of use
beehiivPowered by beehiiv