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Ink & Iron

Ink & Iron

All things fitness, writing and freelance.

Headline Writing: The Sprint Intervals of Copywriting

Mar 30, 2025

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3 min read

Headline Writing: The Sprint Intervals of Copywriting

Powerful Techniques to Make Your Copy Fit and Your Readers Click

Ian Clark
Ian Clark

Fitness

+3

The Mental Reps: How Writing is Just Like Training

Mar 26, 2025

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4 min read

The Mental Reps: How Writing is Just Like Training

Why Consistency Beats Motivation – In Writing & Fitness

Ian Clark
Ian Clark

Fitness

+3

The 80/20 Rule: How to Win at Fitness and Copywriting

Mar 23, 2025

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3 min read

The 80/20 Rule: How to Win at Fitness and Copywriting

Focus on the Few Things That Actually Matter (And Ditch Everything Else)

Ian Clark
Ian Clark

Fitness

+3

What Lifting Taught Me About Writing

Mar 19, 2025

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3 min read

What Lifting Taught Me About Writing

Three workout principles that will strengthen your writing muscles and transform your content game

Ian Clark
Ian Clark

Fitness Business

+4

Why Most Fitness Marketing Fails

Mar 16, 2025

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4 min read

Why Most Fitness Marketing Fails

The Hard Truth About Your Messaging That's Costing You Clients

Ian Clark
Ian Clark
Balance was the First Lie You Accepted As Truth

Mar 12, 2025

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3 min read

Balance was the First Lie You Accepted As Truth

Stop Balancing, Start Building: The Truth About Success You Don't Want to Hear

Ian Clark
Ian Clark
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All things fitness, writing and freelance.

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